Forget the 30% — Bring Back IDFA for Real Mobile Innovation

@Blake Robbins and @Mitch Lasky argue in Gamecraft Ep.18, “The Mobile Gaming Duopoly,” that Apple and Google have squeezed innovation out of mobile gaming. Mobile innovation hasn’t vanished; instead, it has splintered. And while it didn’t vanish, it has slowed, but the culprit isn’t IAP or a top-grossing chart—it’s ATT.