Games are cool. Economics is cool. Game Economics is just beginning.

Gaming’s Best Days Are Behind It

Matthew Ball’s excellent piece, The Tremendous Yet Troubled State of Gaming in 2024, unpacks a paradox: gaming seems prosperous yet is marred by unprecedented industry layoffs. Ball’s findings reveal a simple reality: playtime is down over 20% (3.5 hours per week) from its COVID peak. This decline, further seen in declining inflation-adjusted spending, cements gaming…

Blizzard is Dead, and Its Murders Are Still Loose

Phil Spencer, Microsoft Gaming CEO, named Johanna Faries the new president of Blizzard, closing a pivotal moment in the ATVI-Microsoft merger. Faries faces the challenge of revitalizing Blizzard amidst declining revenue and engagement across its franchises. The situation is dire enough that Faries inherits a needed rebirth of Blizzard. The Blizzard of old is dead, and several…

How to Solve “THE” web3 Problem: A Staircase Tax

MMOs and most web3 titles suffer from a fundamental design flaw: capital depreciation (or lack thereof). The result is a Zimbabwe-style hyperinflation economy so prevalent Redditors plead to find an MMO that hasn’t suffered. Even EVE Online, with its own Head Economist  . suffered inflation bouts. It’s a looming threat to the web3 space, only mitigated by…

Roblox’s Battlebit Failure & Adopt Me Ripoff

At 350 million monthly active users (MAU), Roblox boasts a user base rivaling the combined size of Steam, Xbox Live, and PlayStation Network. However, this impressive engagement comes hand in hand with an exorbitant 70-80% platform tax. In any case, Roblox is too big to ignore. Its bigness forces Roblox and non-Roblox developers to grapple…

The Very Slow, Not So Fast, F2P Revolution

The free-to-play (F2P) revolution will not be televised, but it will be downloaded. Naraka: Bladepoint, a consistent top-10 Steam performer, transitions free-to-play this week. The new tally counts seven of the top ten Steam games as F2P, with four starting life as a premium before switching to F2P. Major Western publishers composed free-to-play holdouts, but…

Apple Ignores Gaming, and Gaming Ignores Apple

Apple’s VisionPro rejects gaming, but gaming doesn’t have to care. The game’s industry position has grown so extensive and favorable that it can survive and thrive on any platform, even when initially overlooked. As web3 VCs are jolly to remind everyone, gaming typically serves as the initial use-case for novel technologies. This was undoubtedly Meta’s…

Revenge of the Meta and Marketing Wars

Hypercasual solved a novel problem for *all* mobile titles: marketing. Like web3, hypercasual always seems to be caught in its drama with recurring reports of death or life on top of wash trading driving genre GDP. But beneath all the bullshit, hypercasual discovered something profound: how to get BILLIONS of players to download games at…